Mark Preston
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Client
Y - 2006

Abro

The project pitch involved a rebranding of Abro including logo, stationery, van livery, posters and building signage.

The older brand looked particularly dated and was in desperate need of a fresh visual identity, it was understood that Abro needed a stronger connection to engineering and an identity that had a international focus. Engineering matters became the companies proposed new tag line.

Agency Bradley
Roles Graphic Design Brochure Design Logo + Stationery Van Livery Poster Design
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Brochure Design

Abro - Engineering Matters

A series of engineering symbols were added with strong colours and metal surfaces to the various engineering services Abro were involved in.

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Logo + Stationery + Van Livery + Stationery + Poster

Abro - Engineering Matters

A strong symbol was incorporated into the logo which became the central element through out the brand as seen on the stationery and van livery.

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